DATA CONNECTION + Technology
Achieve above-and-beyond results with integrated product feed management, transparent reporting, custom measurement, and more. Our purpose-built technology combines the best of human + machine to use your data effectively, make cost-saving decisions, and power your performance digital marketing across channels.
TECHNOLOGY TO CRUSH OUR SHARED GOALS
Digital marketing solutions to achieve breakthroughs at scale. Total customization, smarter automation, and better measurement let us manage your business the way you would.
Deep Search™
Look beyond surface-level tactics with the only marketing technology built exclusively for search performance. Deep Search™ crunches your huge, complex data sets to customize, automate, and unify your strategy. Your result: True digital performance marketing that continuously outperforms at scale.
Model-Driven Planning™
Put actionable proof behind your attribution and media spend decisions. Our Model-Driven Planning™ answers your media mix modeling questions with data, runs useful tests across channels, and evaluates your spend breakdown without breaking a sweat.
Adlucent Index™
Make smart bidding even smarter. Adlucent Index™ augments conversion data, optimizes to the metrics that matter most, and acquires high value customers. It’s the only solution on the market that brings control into automation.
AURA™
Connect multiple data sources, create new (useful) signals, and activate experiments across digital marketing channels. Aura™ helps you understand the “why” behind the “what”, working smarter and faster to predict things like customer churn and lifetime value, forecast budget and sales to help your business make breakthroughs.