Retail Advertising in a Post-Cookie World: Privacy & The Future of Measurement
Co-Host: Google
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Join our discussion with Google as we explore the changing landscape of data privacy and measurement, from challenges to forward-thinking solutions. Adlucent will break down advertising strategies you can use to better align measurement and business objectives. Together we will explore the impact of a privacy-first future!
➔ The challenging landscape of data privacy and measurement
➔ New regulations, customer preferences and data collection methods
➔ How to better organize and ingest 1st party data into platforms you use to manage your digital portfolio
➔ Forward-thinking client strategies with specific examples of solutions currently being implemented
➔ How to create durable solutions in the broader context of an evolving privacy environment
Don’t Miss Out: We’ll be having a live Q&A at the end with our panel of expert speakers, so come prepared with questions! Register today.
Our Speakers
Alex Prudencio Irizarry
Director of Product in Systems Development, Adlucent
Japhia Mangan
Vice President in Client Services, Adlucent
Neil Hoyne
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