Google, Facebook or Amazon…Where Should I Advertise?
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Blog Post
September 5, 2024
Adlucent Awarded Google Marketing Platform Certified Partner Status, Strengthening Client Solutions
Adlucent, the performance media, analytics, and data agency that recently joined forces with BarkleyOKRP, is officially a Google Marketing Platform (GMP) Certified Partner for Display & Video 360 (DV360), Campaign Manager 360 (CM360), and Search Ads 360 (SA360).
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Blog Post
August 28, 2024
The FTC’s Crackdown on Surveillance Pricing: What You Need to Know
Explore the controversial rise of surveillance pricing and the FTC's investigation into its implications for fairness and consumer trust. Understand how personalized pricing impacts retail competition.
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Blog Post
July 30, 2024
From Prime Day to School Day | Insights for Retail Marketers
Navigate the 2024 back-to-school season with insights from Amazon Prime Day. Explore consumer trends, spending patterns, and expert strategies for digital retail marketers to maximize value and engagement.
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