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10 Holiday Stats Every Retail Marketer Should Know

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October 9, 2024

10 Holiday Stats Every Retail Marketer Should Know

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September 5, 2024

Adlucent Awarded Google Marketing Platform Certified Partner Status, Strengthening Client Solutions

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August 28, 2024

The FTC’s Crackdown on Surveillance Pricing: What You Need to Know

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July 30, 2024

From Prime Day to School Day | Insights for Retail Marketers

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July 25, 2024

You Heard That Right. Third-Party Cookies are Here to Stay. What Now?

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July 8, 2024

Walled Garden Attribution is Making Things Worse, Not Better

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May 13, 2024

Retail Media Networks and the Call for Standardization

BarkleyOKRP, one of the largest full-service independent marketing firms in the U.S., announced today the acquisition of Adlucent, from Advantage Solutions.

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May 1, 2024

BarkleyOKRP Acquires Performance Media and Marketing Technology Company Adlucent

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March 12, 2024

Your Brand’s Responsibility to Representation in the Age of Generative AI

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March 4, 2024

The Adlucent Approach for a Cookieless Future

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February 27, 2024

The Digital Marketers Guide to Thriving in a Cookieless Future

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February 19, 2024

Are performance media agencies still valuable?